Good strategy/bad strategy : the difference and why it matters
Rumelt, Richard P.2012
Books
Even though everyone is talking about it, there is no concept in business more muddled than 'strategy'. Richard Rumelt tackles this problem head-on. He offers an explanation of how to develop and take action on strategy, in business, and politics.
Main title:
Good strategy/bad strategy : the difference and why it matters / Richard P. Rumelt.
Author:
Rumelt, Richard P., author
Imprint:
London : Profile, 2012.
Collation:
xii, 322 pages : illustrations (black and white) ; 20 cm
Notes:
Originally published: New York: Crown; London: Profile, 2011.Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9781846684814 (pbk. :)
Language:
English
BRN:
441024