The why axis : hidden motives and the undiscovered economics of everyday life
Gneezy, Uri2014
Books
Based on original research, this book examines why people do what they do - and how effective incentives can spur people to change their behaviour and achieve more.
Main title:
The why axis : hidden motives and the undiscovered economics of everyday life / Uri Gneezy and John A. List ; with a preface by Steven D. Levitt.
Author:
Imprint:
London : RH Books, 2014.
Collation:
xi, 267 pages : illustrations (black and white) ; 24 cm
Notes:
Originally published: New York: PublicAffairs, 2013.Includes bibliographical references and index.
ISBN:
9781847946744 (pbk)
Dewey class:
330.019
Language:
English
BRN:
1804567